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Because I like to post at the other place just enough to be able to pretend that those weblogs are still alive, or something...
Media Relations: liberation liberated, sort of
How ... interesting.
So apparently that whole "all your gay media are belong to us" model didn't work out so well for PlanetOut.[...]
[...] I have to admit, I'm surprised that here Networks is buying LPI, or what remains of it. Buying two national magazines in a bear advertising market would not necessarily seem to be a great decision -- though, if you have the money, I can see wanting to keep Advocate and Out alive for historical reasons -- and Alyson seems to have profoundly lost its way in the past few years. (It may just be what the local stores buy, but it seems like most of what Alyson publishes these days is porn, and fiction and nonfiction books have moved in surprisingly large part over to Kensington -- the book publishing arm of journal publisher Haworth -- and other small companies, with a few large publishers also poaching a bit on the territory. That may just be perception and not reality, though.)
Something of a side note, but I'd also love to know how here's move to subscription style pricing, rather than their previous on-demand model, has worked for them. (I freely admit that here's change has annoyed the snot out of me; if I'm going to pay subscription prices as though it were a premium channel like HBO or Showtime, I want it to be a channel, something I can find simply by punching in the number. If it's going to be on the on-demand menu no matter what I do, then I want to pay per-item and on-demand. But I digress.) [...]
Media Relations: liberation liberated, sort of
How ... interesting.
PlanetOut Sells Publishing Unit to Here Networks for $6 Million
Gay media firm PlanetOut (NASD: LGBT) announced on Thursday that it will sell its publishing business -- which includes the magazines Out and The Advocate -- to fellow gay media firm here Networks for $6 million. The deal, terms of which also call for PlanetOut to promote here's film and TV programming, is expected to close by Aug. 31....
So apparently that whole "all your gay media are belong to us" model didn't work out so well for PlanetOut.[...]
[...] I have to admit, I'm surprised that here Networks is buying LPI, or what remains of it. Buying two national magazines in a bear advertising market would not necessarily seem to be a great decision -- though, if you have the money, I can see wanting to keep Advocate and Out alive for historical reasons -- and Alyson seems to have profoundly lost its way in the past few years. (It may just be what the local stores buy, but it seems like most of what Alyson publishes these days is porn, and fiction and nonfiction books have moved in surprisingly large part over to Kensington -- the book publishing arm of journal publisher Haworth -- and other small companies, with a few large publishers also poaching a bit on the territory. That may just be perception and not reality, though.)
Something of a side note, but I'd also love to know how here's move to subscription style pricing, rather than their previous on-demand model, has worked for them. (I freely admit that here's change has annoyed the snot out of me; if I'm going to pay subscription prices as though it were a premium channel like HBO or Showtime, I want it to be a channel, something I can find simply by punching in the number. If it's going to be on the on-demand menu no matter what I do, then I want to pay per-item and on-demand. But I digress.) [...]
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