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Media Relations: harlequin is publishing WHAT?/ November 9, 2009:
So Harlequin is going to be publishing Gay and Lesbian romances. And, like, smutty books.
No, really.
No ... really.
Carina Press [...]
... Most likely, to the extent that gay romances get published, they're going to be M/M romance rather than gay -- that is, aimed and oriented at their women readers, rather than at the gay market. Developing a new client base would be massively difficult, after all, and they've had Torquere and Samhain and Dreamspinner and Ravenous Romance and (somewhat accidentally) Cleis Press to show them that yes, there are lots and lots of women out there who will read stories of men in love and/or gettin' it on. And Carina, as long as people know that it's a Harlequin imprint, would be a desperately hard sell to gay bookstores and gay male readers. After all, men have long been conditioned to run screaming into the woods at the very sight of a Harlequin romance, because gooshy books that women like are icky! Icky icky icky! (We men are delicate flowers that wilt at the mere mention of women's literature and/or romance. Be gentle with us.) [...]
...I have to admit, I am rather curious as to how Harlequin's M/M books will turn out. My main issue with the M/M romances that I've read is that the men frequently aren't particularly realistic, but then, I'm never quite sure how realistic romances are supposed to be. After all, they're a fantastical sort of literature, entirely by design. It seems rather pointless to harp at fantasies for not being real. I suppose my particular taste in romantical literature would be for more real men, though. Somehow, that seems to make for a story that works better....
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